DTUK1810

27Industry NewsJuly 12-18, 2010United Kingdom Edition Effective treatment of periodontitis with Dentomycin Periodontitis is one of the most common causes of tooth loss in UK adults. With preventative dentistry at the heart of UK dentistry, Dentomycin is an effective adjunct to scaling and root planing (SPR). In clinical studies, Dentomycin has been shown to help produce significant improvements in periodontal pathogen counts and plaque index scores, reducing pocket depths by 42% in 12 weeks . The specially designed applicator makes directing the gel into the affected pockets simple, with no unpleasant aftertaste for the patient. The unique formulation binds to the surface of the tooth, slowly releasing its active ingredients over time. When used in conjunction with SPR, Dentomycin has been shown to: • Inhibit the periodontal destruction process • Significantly reduce key periodontal pathogens • Actively help in the healing process Indicated for the treatment of moderate to severe chronic adult periodontitis, Dentomycin is a cost effective approach that achieves reliable results. For more information please call John Jesshop of Blackwell Supplies On 020 7224 1457, fax 020 7224 1694 Or email john.jesshop@blackwellsupplies.co.uk Nobel Biocare – Solutions Guaranteed It is certainly true that patients are becoming increasingly knowledgeable and demanding with regards the dental treatment they receive. As a result of this, when a patient is faced with extraction, denturesareoftenregardedasalessdesirableoption. Instead, implantsrepresentamorecost-effectiveandfunctionallong- termsolution. In response to the perceived complexity and high treatment coststhatblockthewayofsatisfyingthepatient’sexpectations, NobelBiocarehasdevelopedaninnovativerangeofproductstoprovidepatientswith thecaretheydeserve. NobelActive™ has a unique design that ensures excellent initial stability, a highly desirabletraitinbothimmediateplacementandlesserbonequalitysituations. Dueto the precise internal connection, TiUnite® surface technology, Platform Shifting ™ and widerangeofabutmentoptions,thisisanimplantthateveryusershouldconsider. NobelReplace™isthefastestgrowingproductonthemarketforGDPs. Easytouseand versatile,thisimplanthasauniquerootshapeprovidingreliableinitialrootstability. Its colour-coded parts allow fast identification of components. As a result of its step-by- stepdrillingprotocol,surgicalproceduresbecomemorepredictable. A world leader in innovative restorative dental solutions, Nobel Biocare also offers a comprehensive range of dental prosthetics, scanners and CAD/CAM software for premium aesthetics. Contact Nobel Biocare on 0208 756 3300, or visit www.nobelbiocare.co.uk S4S announces Bruxism Awareness Week at WAC 2010 S4S was delighted to announce at this year’s World Aesthetic Congress dates for the first ever Bruxism Awareness Week, to be held from the 25th to the 31st October 2010. In its announcement to the dental press, S4S gave details of the seven - day event, which is being backed by clinicians nationwide, and explained the importance of focusing national attention on this potentially debilitating condition.. Bruxism Awareness Week will also aim to highlight where sufferers can seek help. As part of the awareness campaign, S4S will be making a donation of £1 to the Help 4 Heroes charity for every SCI splint made from the start of the awareness week until 31st December. Statistics indicate that a staggering one in two staff members of the armed forces serving in the second Gulf War suffered from PTSD, a symptom of which is bruxism. S4S impressed delegates at this year’s event not only with its effective solutions for bruxism such as Grindcare, NTI and comprehensive range of laboratory made occlusal splints, but also with its popular snoring solution Sleepwell, and orthodontic technologies. For a free information/promotion pack call: 0114 250 0176, fax: 0114 258 6670, e: info@s4sdental.com www.s4sdental.co.uk Excellent handling with SDR™ Dr David Payne of the Selly Park Dental Centre has been using the latest innovation from DENTSPLY. SDR™ is the revolutionary flowable composite base material that can be used to bulk-fill cavities up to a depth of 4mm. “This is a very good new product. I’ve used flowable composites before but SDR™ is much better at adapting and filling into any vacuoles to ensure complete packing. Also, since SDR™ acts as a base material that can be bulk-filledup to 4mm increments, there is no need for conventional layering. “The specially designed compula tip delivery system, makes placement much easier, even with difficult to reach areas of the mouth. “It’s useful when there is a time factor involved, such as issues with moisture in the oral cavity. SDR™ allows for quick and successful placement, especially as it can be cured to a depth of 4mm. DENTSPLY is committed to investing in better dentistry, and SDR is a revolutionary new flowable composite that makes placement of posterior restorations simple and efficient. For more information call +44 (0)800 072 3313 or visit www.dentsply.co.uk Enjoy successful marketing with Munroe Sutton Dentistry in the UK is becoming more competitive, and as a result dentists are required to be considerably more business savvy. It’s not enough anymore to simply provide treatment to patients; practitioners must also have the range of skills needed to run a successful business Frequently overlooked in the healthcare sector, but incredibly important nonetheless, is marketing. As the leading dental care plan provider in the US, Munroe Sutton can help market your practice in a number of ways. For example: • Online provider search with over 250,000 hits every month • Multi-lingual assistance to aid patients in finding the most appropriate treatment provide • Daily database updates with groups and agents • Printed directories By enlisting the help of Munroe Sutton you can save yourself time and money by no longer marketing to the wrong audiences, SueWaldron from Absolute Dental was delighted with the service she received, ‘Their contracting department is very efficient in processing new applications. I have not had any problems and I always get quick resolutions to any issue that may arise.’ For more information call 0808 234 3 558 www.monroesutton.co.uk Change of address at Nobel Biocare Nobel Biocare, leader in restorative and aesthetic dental solutions, would liketoinformitscustomers and colleagues of its recent change of address. As of 14th June, the company’s UK office will be located at 3. Furzeguard Way, Stockley Park, Uxbridge, UB11 1EZ. Nobel Biocare also has a new telephone number: 0208 756 3300. Stockley Park is one of Europe’s most successful business parks - a purpose- built facility surrounded by acres of beautiful parkland, lakes and gardens. Nobel Biocare hopes that the office’s change of location will provide its staff with a much more pleasant and productive environment in which to work. Should you have any queries, please do not hesitate to contact your Sales Representative. For more information, contact Nobel Biocare on 0208 756 3300 or visit www.nobelbiocare.com Genus – Making dreams a reality By starting up you own squat practice, you have an enviable ‘blank canvas’ opportunity: a chance to leave your own unique stamp. It’s vital that the practice you create clearly reflects the exclusive services you provide, the professional ethos that you work by and ultimately, the type of patients that you want to attract. Genus has a team of specialists that have enabled dentists far and wide to achieve the practice of their dreams. By transforming derelict premises and dilapidated buildings into stylish, eye- catching‘boutique’style surgeries, Genus has helped many a dentist to create practices that intrigue and attract passers-by. With the ability to identify the potential in even the smallest of premises, Genus can renovate a previously run-down building into a chic, fully functioning practice. Intelligent design plays an integral role in Genus’s approach. Genus also offers advice on creating a practical yet comfortable surgery by choosing cleverly designed equipment and furniture within a small space. For more information, please call Genus on 01582 840484 or email chris.davies@genusgroup.co.uk www.genusinteriors.co.uk Out Now - The New Dental Directory Catalogue! The Dental Directory is delighted to announce their new Pricewatch Eighteen Catalogue is out now. Inside you will find over 500 pages packed full of the latest and most essential dental products for your practice. The catalogue contains all of our most popular professional products, ranging from the Anaesthetic section which features Citanest at a market beating £32.75 to Handpieces and small equipment all at fantastically low prices, making this your must have dental catalogue with the most up to date information. The catalogue also includes a ‘what’s new’ section detailing all the most recent dental innovations to enter the market. Plus inside you will find all the products and equipment to comply with the latest decontamination guidelines HTM 01-05. To get your copy of Pricewatch Eighteen speak to your local Dental Directory Representative or call 0800 585 586. ROEKO cElEbRatEs 100th annivERsaRy, 1910 – 2010 Coltene Whaledent is proud to Celebrate the Centenary of roeko, a Century of experienCe. started in Germany, oriGinally manufaCturinG mediCal dressinGs then to speCialise in hiGh ranGe quality dental produCts the roeko name stands for expertise and innovation in endodontiC, Cotton and infeCtion Control produCts. sinCe 2002 roeko has been part of the Coltene Whaledent Group and has had huGe suCCesses With neW trend-settinG produCts suCh as GuttafloW the first tWo in one Cold floWable obturation system for root Canals. dentists Can be assured the all roeko produCts are manufaCtured to the hiGhest level and that With Continual teChniCal advanCement usinG the best raW materials and Can expeCt the best in reliable quality produCts. to experienCe the Wide ranGe of roeko produCts and to see the speCial anniversary offers Call free phone 0500 295454 exts 223/224 or visit www. Coltenewhaledent.Com ‘The Glitch’ It’s a natural reaction for people to clench their teeth when under stress or strain: it’s part of the ‘fight or flight’ instinct. Under Armour Performance Mouthwear ™ has found the solution. ‘The glitch’ is that clenching triggers a reaction in the body. Excess levels of performance-sapping hormones, such as cortisol (the stress hormone) are released, levels of lactic acid increase whilst airflow through the throat is diminished. Developed and clinically tested for over fifteen years, and recently launched in the UK, UA Performance Mouthwear is an innovative product that fixes the glitch. It’s having a huge impact in sports and beyond. Designed for both contact and non-contact sports, UA Performance Mouthwear helps athletes at all levels reach their full potential with greater endurance and strength, and less athletic stress. UK dentists can now become authorised providers of the UA Performance Mouthwear and develop a new and exciting client base for their practice. For more information on how your patients can benefit from Under Armour Performance Mouthwear, call The Dental Directory free on 0800 585 586 or visit www.dental-directory.co.uk. Or call Eric Solem on 07590 573 668 EndoCare congratulates Beverly Street on award win The team at EndoCare would like to congratulate Operations Manager, Beverly Street, for being awarded the Business and Professional Services Award for the employed student who has made the best use of studies from Kingston College in London. Beverly has been studying for a Certificate in Business Management (Level 3) in her spare time alongside her full time employment at the Harley Street branch of the endodontic practice, taking the skills she developed in the classroom and putting them into practice at work. Principal practitioner and owner Dr Michael Sultan is committed to ensuring his staff are well trained and perform to the best of their abilities so that his patients receive the very best dental experience. Winners of the 2009 Private Dentistry award for Best Referral Practice, EndoCare is renowned for its referral service in the endodontic world. The surgeries are equipped with the latest technologies, ensuring your patient receives the most effective treatment, and is returned to your surgery quickly, ready for you to take over. For more information about EndoCare please call 020 7224 0999 or visit www.endocare.co.uk UCL Eastman experts contribute to recent publication on Intellectual Disability Two senior clinicians from the UCL Eastman Dental Institute have contributed to a book that provides a major review of the evidence relating to intellectual disability and ill health. Dr Stefano Fedele, Senior Clinical Lecturer in Oral Medicine, and Professor Crispian Scully CBE, Professor of Oral Medicine, have written a chapter of the new publication. Entitled ‘Dentition and oral health diseases’, the chapter provides a comprehensive review of the oral health aspects of care for people with intellectual disability. Edited by Jean O’Hara, Jane McCarthy and Nick Bouras and published by Cambridge University Press , ‘Intellectual Disability and Ill Health: A Review of the Evidence’is intended to provide a better understanding and practice at an individual clinical level: people with intellectually disability often have health needs that go unrecognised and untreated. The UCL Eastman Dental Institute is committed to education and research in the oral health care sciences. For more details about the UCL Eastman Dental Institute, please visit www. eastman.ucl.ac.uk or telephone 020 7915 1038