DT U.S. Edition, Nov./Dec. 2010, Vol. 5, No. 23

Hand hygiene has received a lot of public attention in recent years, fueled by the H1N1 pandemic and fear of “superbugs” such as MRSA. According to the Centers for Dis- ease Control and Prevention, the No. 1 way to prevent the spread of infection is hand hygiene. The message to health-care workers is direct and unwavering: Wash your hands, a lot. But for dentists, hygienists and office staff, the price for frequent hand hygiene is often chronically dry and irritated hands. To combat this problem, Sultan Healthcare offers Moist SURETM — a complete line of hand hygiene products designed exclusively for dental practices. The line offers professional-level protection, but without the irritating side effects of frequent hand washing. The prod- uct line consists of: • Moist SURE Liquid Sanitizer: A powerful, 63-percent isopropyl alcohol sanitizer that’s clinically proven to moisturize as well as a lotion. It is the only brand for dental practices that kills MRSA and VRE in five seconds. • Moist SURE Foaming Sanitizer: A 62-percent ethyl-alcohol foaming sanitizer that’s as effective as 4 per- cent chlorhexidine-gluconate sur- gical scrub, yet so gentle it keeps skin hydrated for up to two hours after application. • Moist SURE Lotion Soap: A smooth and soft, antimicrobial, health-care personnel hand wash that contains 0.5 percent triclosan. Its clinically mild formulation has a pleasant, light fragrance. • Moist SURE Foaming Soap: A clinically mild, foaming, health- care personnel hand wash with 0.75 percent triclosan. Its perfor- mance is comparable to a 4 percent chlorhexidine hand soap. • Moist SURE Lotion: A skin con- ditioner with a long-lasting mois- turizing effect, even through sev- eral hand washes. • Moist SURE Automatic Dispens- er: A touch-free, contained dispens- ing system that minimizes cross contamination. (For use with both Moist SURE Lotion Soap and Moist SURE Liquid Sanitizer.) “Time and again, dental profes- sionals I speak to complain about dry, cracked skin from having to wash their hands so often,” said Tim Lorencovitz, product manager for Moist SURE. “They don’t realize, though, that the hand hygiene products they buy at the grocery store are not designed for the high-frequency use of a health-care professional … and their hands are paying the price.” What makes Moist SURE unique, according to Lorencovitz and the products’ substantial clinical data, is that it offers the efficacy dental workers need, but without the dry- ing effects of many products avail- able on the market. Moist SURE soaps and sanitizers meet FDA pro- posed requirements for a health- DENTAL TRIBUNE | Nov./Dec. 2010 Industry News 33A AD Hand hygiene product line protects and soothes g DT page 34A Sultan Healthcare’s new Moist SURE hand hygiene products are available through dental dealers. The products provide professional-level protection in formulas clinically proven to be mild to the skin. This will minimize the common complaint from dental workers that their hands are overly dry from frequent hand washing. (Photo/Provided by Sultan Health- care) GNYDM BootH No. 812