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RO0111

38 I I feature _ interview _The dental supplier SycoTec, headquartered in Leutkirch in Germany, acquired MICRO-MEGA, a French company with a long-standing tradition of excellence, in autumn of 2009. In February 2010, the CanadiancompanySciCanjoinedtheduo.Themerger of SycoTec, MICRO-MEGA and SciCan formed the Sanavis Group, which is now one of the ten largest suppliers of dental equipment worldwide. Executive Chairman Dr Martin Rickert spoke with rootsabout these new developments. _roots: Dr Martin Rickert, what does the name Sanavis mean and what new tasks has the merger broughttothegroup? Dr Martin Rickert: The word sanavis is borrowed from Latin and, simply translated, means “health and strength”. The name is meant to illustrate that the group consists of companies whose main business segment is dental products designed to enable dentists and, consequently, patients to attain and maintain good oral health. Contemporary and inno- vative products are the foundation of our company strategy.Ourmaintaskisgradualorientationtowards ajointfundamentalstrategyandthedevelopmentof joint processes so that our customers can directly benefit from the advantages of this merger. _Whichadvantagesdoyouseeresultingfromthis merger? First of all, we are able to offer our customers an improvedservice.Withamuchgreaterregionalpres- ence, our customers now receive a far more regional and consequently more individualised service. Furthermore, we are now able to coordinate sales of the individual companies much more effectively, thus making them more attractive to our customers. Thiswillalsoaffecttheproductdevelopmentprocess and, in turn, lead to products that enable improved courses of treatment. Internally, we will be able to benefit from clear advantages in production, pur- chasing, logistics, administration and reporting. _What are the individual companies going to focus on and which role will they play within the SanavisGroup? Ergonomics and safety are the key features of all our future products. In this context, ergonomics means enabling the person providing the treatment toworkassimply,efficientlyandcarefullyaspossible. Safety refers to minimising the potential for error during the course of the treatment and to the wide field of infection control. MICRO-MEGA is our endodontic specialist, offer- ing everything from root-canal instruments to filling materials. SciCan is our infection-control specialist, covering general practice hygiene, instrument sterili- sation and infection control during treatment. Both companies have similar needs with regard to dental drivetechnology. Simply put, this term refers to tech- nologies and products that make devices rotate or move,suchasmicro-motors,handpiecesandturbines. SycoTec, an expert original equipment manufacturer, is our specialist in this. _Let’s look at the individual companies. MICRO- MEGA, the French manufacturer of high precision tools for root-canal treatments, has been setting world standards on the international dental market for over 100 years. Which product is considered to be stateoftheartatthemoment? WiththeRevo-Ssystemforroot-canalpreparation, MICRO-MEGA undisputedly has the right to claim a pioneeringroleonceagain.Revo-SisaNiTiinstrument system that offers unparalleled ease of handling for thepractitionerwithmaximumprotectionagainstfile breakage. The root canal can be prepared in a clever sequence with only three files. Easy-to-use upgrades are also available for complicated canal shapes. This systemisagoodexampleoftheadvantageofMICRO- MEGA’smanyyearsofexperienceinendodontics. _...andSciCancomplementstherangeofproducts with its full spectrum of infection-control solutions. Dr Martin Rickert, Executive Chairman Sanavis Group roots1_2011 “Our goal is to offer solutions and products with a definite benefit for the practitioner” An interview with Dr Martin Rickert, Executive Chairman Sanavis Group